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Can I create A/B test messages?

Optimize your outreach with A/B testing by comparing multiple message variations in your sequence.

Author Alex

Written by Alex

Last updated 2 months ago

🧪 Can I Create A/B Test Messages?​

Yes! LeadCarnival allows you to run A/B tests by adding multiple versions of a message step within your sequence — so you can discover what resonates best.

🔁 How It Works​

  • Add two (or more) versions of the same message step in your sequence
  • LeadCarnival randomly sends Message A or Message B to different leads
  • Track response rates to identify which version performs better

✅ Why Use A/B Testing?​

  • Discover which tone, hook, or CTA gets better replies
  • Optimize messages based on real performance data
  • Improve reply rates and campaign ROI
  • Continuously refine your outreach with data-backed decisions

With A/B testing, you're not guessing — you're growing smarter with every campaign.