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How do I create my first campaign?

Creating a campaign in LeadCarnival is simple, flexible, and designed to help you personalize outreach at scale.

Author Alex

Written by Alex

Last updated 2 months ago

Follow these steps to launch your first campaign:

1. Navigate to Campaigns​

  • From your LeadCarnival dashboard, go to the “Campaigns” tab on the left-hand menu.
  • Click on “Create Campaign”.

2. Name Your Campaign​

Give your campaign a clear name that helps you identify it later. 👉 Example: Startup Founders - July Outreach, Recruiter Campaign - Week 1

3. Choose Your Audience Type​

Select how you want to define your target audience. LeadCarnival supports multiple input types:

  • 🔍 LinkedIn Search URL
  • 📊 Sales Navigator Search URL
  • 👥 LinkedIn Group Members
  • 💬 Post Engagement (likes or comments)
  • 📄 Manual Paste (enter LinkedIn profile URLs directly)

After selecting an audience type, give the list a name and paste your URL or profile links.

4. Add Sequence Steps​

Now build your outreach flow by adding steps like:

  • ➕ Connection Request
  • 💬 Follow-Up Messages
  • 📨 Direct LinkedIn Messages
  • ✉️ Open InMails (available if you use Sales Navigator)

You can add one or multiple steps based on your goal and how warm the lead is.

5. Set Delays Between Steps​

Set custom time delays between each step to keep your outreach human-like and avoid LinkedIn restrictions.

👉 Example: 1–3 days between messages, a few minutes between connection and first message, etc.

6. Adjust Campaign Settings​

Before launching, fine-tune:

  • Message personalization
  • Fallback rules

7. Launch Your Campaign​

Click “Launch” and let LeadCarnival take over.

✅ Your campaign will run automatically with smart delays, profile rotation, and message delivery tracking.

Need help or ideas for your first campaign? Reach out to our support team anytime at support@leadcarnival.com.